Press Releases

October 22, 2011 3:38 PM

Tamako chan and Cook bow featured in Yume Town Izumi Food Education Project

tamako.jpgDLE announces that "Tamako chan and Cook bow" is
now the promotion character for the "Yume Town Izumi",
a retail chain shopping center which has 83 shops in
Hiroshima prefecture, and the commercial film
"Tamako chan and Cook bow Yume Town edition"
has been created.

"Tamako chan and Cook bow Yume Town edition" is a
ad film which Tamako chan and Cook  bow will appear
together with Yu-kun and May-chan, the promotion
characters for Yume Town, both introducing the
features of Yume Town. The commercial film is now
on air on TV in Hiroshima prefecture.

tamako_shop.jpgAbout the Food Education Project in Yume Town Izumi

Izumi has a 50 year history as a company and now works
on the project with the theme of food education.
Tamako chan and Cook bow are the feature characters
for the project, and will be exposed not only on the
CF ads but at sales promotion ads and posters, recipe
sheets which will be seen at the retail stores.  


Promotion features and summaries


1. Period    September 22, 2011 to the end of February, 2012
2. Features   
    A.CF films on air
         (15 sec formats, on air at Hiroshima Home TV)
    B.Sales promotion at retail stores
          DVD, posters, store ads, recipe sheets


About Tamako chan and Cook  bow

DLE Inc., and Hiroshima Home TV, Ehime Asahi TV,
Gakken Holdings, Sony Picture Entertainment
has been working together in the "Uni Chara Project"
since October 2010.

"Tamako chan and Cook bow" is a animation which
Tamako chan, which is not good at cooking, combines
with touque blanche, and turns into a super chef,
cooking while singing and dancing.


Offiicial Website
http://www.home-tv.co.jp/unicharap/ 


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